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Local Marketing Manager - fluent/native French (m/f/d)

DE Munich
Full-time
Permanent employee

Your mission

We're looking for a Local Marketing Manager to take full ownership of marketing across our French parks. You'll be the person who makes sure every park is visible, competitive, and generates leads locally — from Google Business Profile to OOH signage to local PR. This is a role for someone who likes owning the full stack: strategy, execution, and reporting.

You'll work closely with the Head of Marketing and commercial teams, but you'll have real autonomy over how you drive results on the ground.

  • Brand & Local Presence — Own the local brand experience across all touchpoints: signage, OOH, in-park materials, and Google Business Profiles. Ensure everything is on-brand, accurate, and optimised
  • Campaigns & Promotions — Plan and execute local campaigns tied to discount periods, occupancy targets, and seasonal demand. Track leads, CAC, and ROI
  • New Park Launches — Lead go-to-market for new park openings: page setup, local ads, OOH, and pre-launch buzz to hit occupancy targets from day one
  • Content & Social — Manage a local content calendar: social posts, blog content, and community-relevant storytelling
  • Events & Partnerships — Build an event calendar and represent Storage24 at local events and B2B networking opportunities
  • Local PR — Drive PR opportunities, manage press relationships, and grow our share of voice in the French market
  • Performance & Reporting — Track and report on local KPIs (traffic, leads, CPL, funnel conversion) with clear insights and recommendations for senior stakeholders
  • Competitor Intelligence — Monitor local competitor activity, pricing, and positioning. Feed insights back to the wider marketing and commercial team

Your profile

  • Strong written and spoken French; working English for cross-market collaboration
  • 3–5 years of experience in local, field, or regional marketing 
  • Strong hands-on experience with Google Business Profile management and local SEO
  • Comfortable running paid and organic campaigns across search, social, and offline channels
  • Experience with campaign performance tracking (GA4, HubSpot, or similar)
  • Ability to manage multiple parks/locations simultaneously and prioritise based on data
  • Self-starter mentality — you don't wait to be told what to do

    Nice to have:
  • Experience in self-storage, real estate, or facilities
  • Familiarity with multi-market or multi-country marketing setups
  • Background in B2B marketing or lead generation
  • Experience with OOH or local event marketing

Über uns

Storage24 bietet den passenden Raum für Unternehmen, Handwerker*innen, Gründer*innen und Privatleute, um ihre Ideen und Projekte erfolgreich umzusetzen. Vor allem unsere Mitarbeitenden machen Storage24 zu dem, was es heute ist, dem Trendsetter und Marktführer. Dies hat uns in kürzester Zeit zum stärksten wachsenden Unternehmen der Branche in Europa gemacht. 

Seit 2015 haben wir unsere Idee mit viel Leidenschaft vorangetrieben – immer mit dem Ziel, jeden Tag noch etwas besser zu werden.